Listen Live!
Get .m3u
View Schedule
Subscribe to our Newsletter
Currently on the Air
_Now Playing
Connect with KXSC
Visit Easy Fundraising Ideas


* Thermometer includes grants and matching donations.



APRIL 1

JAZZ MONTH CELEBRATION


We’re kicking off our FUNdraiser with 24 hours of jazz programming curated by our own Jazz Director, Michael Fishman. This event is brought to you in partnership with the Ella Fitzgerald Foundation (http://www.ellafitzgeraldfoundation.org).

APRIL 5

MOVIE NIGHT


Join us in the Harris Hall Courtyard for an outdoor screening of Invisible War (http://www.notinvisible.org) from Academy Award Nominated Director, Kirby Dick. Co-presented with Program Board.

APRIL 7

BANDS AND BINGO AT GROUND ZERO


TIME: 7 PM to 10 PM

We’re partnering with GZ (http://www.usc.edu/student-affairs/gzcoffee) to bring you some rad students bands and a bingo game with awesome prizes (free milkshakes?). We personally can’t think of a better way to spend a Sunday evening at USC.

APRIL 7

DUBLAB TAKEOVER


TIME: 12 PM to 8PM

Tune-in for 8 hours of unique, live programming from DubLab (http://dublab.com), an internet radio station that’s exploring the possibilities of audio entertainment. There will be special giveaways, DJ sets, live performances, and more.

APRIL 14

KXSC FLEA MARKET


TIME: 12 PM to 6PM

KXSC welcomes vendors from USC and the surrounding community for our first-ever flea market! Snatch a grab bag of CDs from our Music Department, check out the wares for sale, and jam to some blissed-out Sunday afternoon beats from KXSC DJs.

APRIL 16

65 YEARS OF STUDENT RADIO


TIME: 10 AM to 8PM

Celebration of KXSC and the history of student radio here at USC, from the 1950's to today!

This event will devote an entire day of programming to every period of USC student radio's diverse history. On April 16th, we will be re-airing old programming and discussing the history of the station in order to celebrate our heritage and preserve it for future generations of DJs and staff.

Hear programming from all eras of college radio and interviews from passed DJs recalling all the trials and triumphs of being a student run college radio station

APRIL 19

BATTLE OF THE BANDS


TIME: 8 PM to 12 AM

Come on down to Tommy’s Place (http://tommysplaceusc.com) to see some of the best student and local bands duke it out for killer prizes. Grand prize is 5 hours of studio recording, on-air promo, and a website profile of the band. If you can’t make it in person, never fear. We’ll be broadcasting the complete battle live on air. This event is proudly co-sponsored with Spectrum (http://sait.usc.edu/spectrum/).

APRIL 24

ELLA FITZGERALD'S BIRTHDAY PARTY: 24 HOURS OF PROGRAMMED ELLA


Happy Birthday to the First Lady of Song! We’re celebrating with 24 hours of Ella Fitzgerald recordings curated by our Jazz Director, Michael Fishman. Much thanks to the Ella Fitzgerald Foundation (http://www.ellafitzgeraldfoundation.org) for their support!

APRIL 26

TRADDIES HAPPY HOUR


We’re partnering with Traditions (http://www.usctraditions.com) to bring you a special Traddies & KXSC happy hour, featuring live KXSC Djs, drink specials for students over 21 years-old, and food specials for all ages!

APRIL 27

RADIO KICKBALL


Come watch KXSC play a friendly tournament of kickball with other college stations (KXLU, UCLA, KSPC) while our sports DJs give a live play-by-play on-air.

APRIL 14 - APRIL 27

24 HOUR PROGRAMMING EXTRAVAGANZA


Tune in for two weeks of 24 hour programming by our beloved DJs!

Listen Live!
« 'Round About Midnight | Main | Recycled Sounds: The Unassuming Return of Britpop »
Sunday
Nov042007

"THE DEATH OF OINK, THE BIRTH OF DISSENT, AND A BRIEF HISTORY OF RECORD INDUSTRY SUICIDE."

Here is a fantastic blog about the fall of OiNK and its prophecy of music industry revolution

It's a bit long, but a worthwhile read. There's a section in particular that I want to post below, for it yields understanding to the incentive and opinions behind many of us here at KSCR.

"Unlike newspapers, record companies own the distribution and the product being distributed, so you can't just start your own website where you give out music that they own - and that's what this is all about: distribution. Lots of pro-piracy types argue that music can be free because people will always love music, and they'll pay for concert tickets, and merchandise, and the marketplace will shift and artists will survive. Well, yes, that might be an option for some artists, but that does nothing to help the record labels, because they don't make any money off of merchandise, or concert tickets. Distribution and ownership are what they control, and those are the two things piracy threatens. The few major labels left are parts of giant media conglomerations - owned by huge parent companies for whom artists and albums are just numbers on a piece of paper. It's why record companies shove disposable pop crap down your throat instead of nurturing career artists: because they have CEOs and shareholders to answer to, and those people don't give a shit if a really great band has the potential to get really successful, if given the right support over the next decade. They see that Gwen Stefani's latest musical turd sold millions, because parents of twelve year old girls still buy music for their kids, and the parent company demands more easy-money pop garbage that will be forgotten about next month. The only thing that matters to these corporations is profit - period. Music isn't thought of as an art form, as it was in the earlier days of the industry where labels were started by music-lovers - it's a product, pure and simple."

Hopefully, the digital revolution will eventually banish money grubbing executives from recycling music as a disposable flavor-of-the-week. In addition, I suggest anyone who believes "indie snobs" are informed not by personal taste but by a self-righteous, just-for-the-sake-of-it rebellion to the "sheep" of pop culture, to read the above essay and then consider the common defense of mainstream music: "Popular music is popular for a reason. It wouldn't be popular if it wasn't good."

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>